| President's Message
In the Sports World Commentators say athletes say
“Snatched Victory from Jaws of Defeat” when they win
very closely contested, hard fought-games.
Ten Second-Class
ways to Fail
In the Travel Business
By Gary M. Fee, OSSN President
In
the sports world, commentators say athletes "snatched victory from
the jaws of defeat" when they win very closely contested, hard-fought
games.
When I see the way some home-based travel agents run
their businesses, I always think the opposite. They actually
snatch defeat from the jaws of victory!
When hard-working home-based agents fail in the travel
business, it's the result in many cases of self-sabotage. They've
teamed with the best host agencies ... they've sold the best travel
products ... they've staked out the best markets and customer bases
... yet they still don't make enough money at the end of the month
to make it selling travel.
In my years of experience working with home-based agents,
I can say many of these sad stories start with crappy communication
and a terrible business image. In turn, those factors lead to the
biggest competitor many agents face: their own inability to handle
travel business effectively when it's handed to them.
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