Selling to the Recessionary Shopper
by Ken Hall (President, HomeBasedPros)

Are price shoppers driving you crazy?

Are they asking you to lower your price to match some nebulous quote from another agency or some price they think they saw online? Are you sure that, after talking with you they are going to call agency after agency until they find someone willing to rebate part of their commission and then call you back and ask you to match it? Do you sometimes wonder if there are any honest, ethical buyers out there?

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